Gamified Marketing Campaigns: Applying Pop Mart Strategy to Online and Offline Activation Campaigns
Pop Mart’s success is not just about designer toys. It is about gamification psychology built on surprise, rarity, and emotional […]
Experiential Marketing Cambodia: Technology vs Traditional Decoration
Experiential Marketing in Cambodia is entering a transformative phase. As competition increases across retail, exhibitions, events and brand activations, businesses
How to Make Your Chinese New Year Activation Stand Out in Cambodia with AR Mirror Experiences
Why Chinese New Year Activations Matter in Cambodia Chinese New Year might not be an official public holiday in Cambodia,
How to Stand Out Your Product Launch Event in Cambodia
Product launches in Cambodia are changing. What once worked—stage presentations, static displays, and long explanations—no longer holds attention. Audiences today
GenAI and Virtual Try‑On Cambodia, Vietnam: How Fashion Brands Are Winning in a Digital‑First Era
The fashion landscape in Cambodia and Vietnam is evolving faster than ever. Traditional retail models are being reshaped by digital
Transform Your Event with AR Mirror: Create Moments People Actually Remember!
Events today aren’t just gatherings — they’re opportunities. Opportunities to connect, to inspire, and most importantly, to leave a lasting
The Ultimate Guide to Brand Activation in Cambodia
Brand Activation is the moment a brand stops being a message and starts becoming an experience. It is when consumers
How to Make Product Launches & Seasonal Digital Activaiton Campaigns Stand Out with WebAR
WebAR has quickly become a powerful catalyst for digital marketing innovation—especially in Southeast Asia, where mobile-first audiences demand engaging, immersive,
🎄 2 Unstoppable Christmas Brand Activation Ideas to Drive Footfall & Sales
The Christmas season is more than just a time of festive cheer—it’s a golden opportunity for brands to forge emotional
👜 Global Case Studies: How Coach Used AR Mirror for “In My Tabby” Product Launch Campaign
To celebrate the global launch of its iconic Tabby Bag, Coach reimagined the traditional product campaign by embracing cutting-edge AR